Follow Alex
Email Alex Email
Commercial Real Estate
Jun 9, 2023

Reviewing Southeastern North Carolina’s industrial market

Sponsored Content provided by Alex Keith - Certified General Real Estate Appraiser and Property Manager, Tom Keith & Associates, Inc.

Throughout the past 50 years, industrial development and the market in general has seen many swings. Tom Keith & Associates, Inc. has been collecting Industrial Building sales data since 1970, which has allowed our appraisers to track and retrospectively determine reliable valuations on industrial buildings in Southeastern North Carolina. Some of these trends were unforeseen, but many were predicted by numerous economists and politicians: Ross Perot with his “giant sucking sound” speech in a 1992 Presidential debate being the best-known example. 

As noted by the chart above, multiple swings of average prices are shown throughout the history of the Industrial Market in Southeastern NC. The first trend in this historical reference can be seen from 1970 to 1990, in which a general inflationary level of price increases of industrial manufacturing and warehousing was conserved as a strong growth in the service, and retail trades began slowly overcoming the industrial section[1]. It is also well known that the industrial market in this initial period was mostly affected by a strong textile manufacturing sector, which helped prices keep up with general inflation. This stable period was followed by the previously mentioned prediction of the significant loss of industrial demand as a whole, likely caused by the North American Free Trade Agreement (NAFTA) seen from 1990 to 2007. 

As trade increased with less developed nations, the United States as a whole, including our local market, lost many manufacturing operations; therefore, negatively affecting the industrial real estate market for over a decade later. The Southeastern NC industrial market started another uptrend as we were coming out of the 2008 Recession. Likely caused by the expansion of online retail, general economic growth and lack of new development of industrial properties, the price/sf of industrial properties began to increase faster the annual rate of the Consumer Price Index (CPI) around 2007 and this annual growth of about 7.60 percent per year continued until present day (2023). As the cost of new building materials and demand for warehousing space rapidly increased during the Covid-19 Pandemic, we saw such reflection in the industrial markets, unlike many other real estate markets.

In this growing market there has also been an increase in demand for warehouse storage space with less focus on the manufacturing side. Being that storage capacity is becoming a large factor we have seen a much stronger correlation between the ceiling height or clear height of space and sale price. The chart below illustrates this trend. 

The chart above also indicates the correlation between Sale Price/SF and Average Clear Height of industrial buildings in Southeastern NC. Clear height is the height of the interior of a building between the floor and the lowest hanging beam, or light structure in a given area. In this analysis there were 30 industrial building sales between 2013 and 2019 in Southeastern NC of buildings between 40,000 to 140,000 SF and between 15 and 75 years of age. These sales were pulled from similar slower growing markets, which excluded faster growing markets such as Raleigh and the Wilmington MSA. The intention by this selection is for the purpose of isolating the variable in question, clear height. A market adjustment for time of 4 percent annually has been placed on all these sales in order to more isolate the clear height variable. After the appropriate adjustments, the appraiser feels confident that a large portion of any conflating variables have been either adjusted appropriately or taken out of the study due to being substantial outliers.  

The relationship between Sale Price per Square Foot and Clear Height is a major factor in the purchase, leasing, or development of any large industrial building. The reason such a significant correlation is present is due to the ability to store and warehouse items by stacking and racking. One specific trend seen besides the obvious correlation is the noted increase in price and demand for space with a clear height of greater than 18 feet.  

 

Copyright 2022, Tom J. Keith & Associates, Inc. 

 

                                                                                                                                             

 [1] Monthly Labor Review – September 1990, Bureau of Labor Statistics, Lois Plunkert, 1990

Join The Discussion

Ico insights

INSIGHTS

SPONSORS' CONTENT
cape-fear-valley-ear-nose-throat-lillington albino-chiodo-md headshott

Cape Fear Valley ENT helps patients breathe easier

Albino Chiodo, MD - Otolaryngologist, Cape Fear Valley Ear, Nose & Throat – Lillington
north-carolina-military-business-center lee-moritz-jr headshott

Where Warfighter Needs Meet Textile Innovation: Why FEDTEX 2026 Matters

Lee Moritz, Jr. - Federal Business Development, North Carolina Military Business Center
united-way-of-cumberland-county scott-embry headshott

Gratitude: Honoring the generosity of a community by maximizing impact

Scott Embry - Executive Director & CEO, United Way of Cumberland County
Ico insights

INSIGHTS

SPONSORS' CONTENT
cape-fear-valley-ear-nose-throat-lillington albino-chiodo-md headshott

Cape Fear Valley ENT helps patients breathe easier

Albino Chiodo, MD - Otolaryngologist, Cape Fear Valley Ear, Nose & Throat – Lillington
north-carolina-military-business-center lee-moritz-jr headshott

Where Warfighter Needs Meet Textile Innovation: Why FEDTEX 2026 Matters

Lee Moritz, Jr. - Federal Business Development, North Carolina Military Business Center
systel-business-equipment madison-howard headshott

Playing to Win: Why Your Business Can’t Stand Still

Madison Howard - Marketing Team Leader, Systel Business Equipment

In The Current Issue

CommWell Health opening new location in Coats; announces retirement of CEO

Graphic courtesy of CommWell HealthCommWell Health, a large private nonprofit Community Health Center, was recently awarded a competitive grant through the Health Resources and Services Administration (HRSA) to expand essential healthcare access in C


Advancing military technology: Dragon's Lair pitch goes from idea to production

Spc. Alexander Soto, a paratrooper assigned to the 1st Battalion, 504th Parachute Infantry Regiment, presents the modular drone case at the Airborne Innovation Lab, Fort Bragg, North Carolina, Feb. 9, 2026. Soto noted the recurring problem of drones


Hogs & chickens & turkeys, oh my! Sampson County Friends of Agriculture Ag Rally scheduled for March 17

Graphic provided by Sampson County Friends of AgricultureThe Sampson County Friends of Agriculture would like to invite the greater Fayetteville community to their annual Agriculture Rally on March 17, 2026, at 6:30 p.m. Originally organized by